Over past 10 years of small business counseling, I’ve seen a lot of enthusiastic people come into the office with visions of starting a business and making a living being their own boss. In the early days, our first advice was to build a business plan. We would …

The short answer is it depends on who  you ask.  For the purposes of this discussion, it could encompass all or parts of:

Logo Design / Trademark Email marketing campaign Web design and development including mobile platform (now key for SEO) Web search engine …

Posted on June 4th, 2022.

Marketing is a key component of any business operation. It involves analyzing marketing strategies and customer perceptions to drive profit. It also uses various data to make insightful business decisions. Businesses across various …